What good is building a classy brand if you can’t whore it out for big bucks? Clothing manufacturers do it, chefs add their names to canned soups. Why not Imax? The latest controversy is that “Imax” movies are being shown on relatively small screens, for full price. The Imax experience used to mean one...
The Manliest Movies? Not So Much
Another campus humor website has posted a list of the 64 Manliest Movies to Date. The list is not a bad collection of guy movies, but “guy movies” and “manly movies” are not at all the same thing. Worse, the commentary shows a bit of confusion about what movies appeal to women. Also, the...
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